Develop a qualified and committed database with a high-performance digital strategy
Attracting quality opt-ins is one of the pillars of a successful digital strategy.
At Digitalised, we help you set up effective systems to collect, qualify and retain your contacts through targeted campaigns and high value-added content.
Objective: turn your visitors into committed subscribers, then loyal customers.
Do you have a similar problem?
The best strategies
to generate optins
Offering attractive incentives
- Lead magnets Offer free resources in exchange for registration, such as e-books, guides, etc.
- Discounts and special offers offer a discount or exclusive offer for new subscribers
Working on the user experience
In particular, simple, clear forms to encourage more registrations.
Creating quality content
Publish relevant, SEO-optimized content, with integrated calls-to-action to capture opt-ins.
Webinars and online events : Organize free webinars or workshops where registration is required to participate.
Sponsorship program
Encourage your customers to recommend others in exchange for rewards or benefits.
The levers
most recommended
Linkedin ads
With forms embedded directly in the advertising.
Messaging automation
To engage or re-engage target audiences.
Google adwords
Create specific campaigns to capture leads.
Natural referencing
Prepare captivating pages to attract your target audiences.
Co-marketing
Collaborate (brands, people) to co-create content or offers.
Social ads
Create affinity campaigns for form-based operations.
Event
Online or in real life, take advantage of this opportunity to sign up new optins
Community management
Share incentive publications with direct links to content.
Are you interested in certain skills?
Case studies
that might interest you
Do you have a question or a project?
- Expertise
- Innovation
- Reactivity
- Pedagogy