Generate
BtoB leads
in 2024
Our teams have consulted trade journal articles, market studies and expert reports to get an overview of what works best in this field.
We then combined this data with our own experience at Digitalised and the many use cases we've tested with our customers in B2B lead generation. The white paper brings together the best for 2024.
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The contents of the white paper :
Generating BtoB leads in 2024
Are you looking for an effective B2B lead generation strategy to maximize your return on investment in 2024? This white paper is for you.
In this guide, we will introduce you to best practices and techniques for generating quality B2B leads and reach your ROI targets by 2024.
Website optimization: the genesis
An optimized site can boost your conversion rate from 7.6% to an average of 12.6%.
Google Ads: the safe bet
Used properly, online advertising can boost your sales by +35%.
CRM, automation and nurturing
59% of marketers say it's the biggest source of ROI: we explain why.
Artificial intelligence: buzz or opportunity
Our experts give you their opinion.
Expertise
developed at Digitalised
- Audit and analysis
- Monitoring and benchmarking
- Data analysis
- Recommendations
- UX / UI / Webdesign
- Training
- Management contracts
- Messaging automation
- Nurturing and CRM
- Natural referencing
- Google Adwords
- Facebook ads
- Instagram ads
- Advocacy program
- Content creation
Are you interested in certain skills?
Founding DNA
"the value of work"
The founders of Digitalised come from diametrically opposed backgrounds. Dress code, language, social circle... in short, there's a lot that sets them apart. And if there's one common value they share and develop within Digitalised, it's the work value.
Discover the portraits of two atypical profiles who support their customers' digital growth with rigor, professionalism and conviction.
- Read the article
Case studies
that might interest you
- See all case studies
Do you have a question or a project?
- Expertise
- Innovation
- Reactivity
- Pedagogy